Founded in Kanagawa, Japan in 1960, Socié World possesses a history of 59 years. Now it has more than 170 stores worldwide. At the end of last year, Socié World opened a new beauty salon at Xintiandi Plaza, Shanghai, located on the third floor of the plaza, combining French high-end technology and Japanese exquisite services. Upon arrival, guests are invited to complete a health questionnaire, then professional therapists introduce the treatments and for whom each treatment is targeted. In addition to a wide range of body and facial treatments, there are also manicure and pedicure, exclusive options for bride-to-be, mum-to-be and gentlemen, as well as innovative spa experiences like Vichy shower. For years, Socié has worked together with beauty labs and medical experts to continually further its beauty technology and developed its own skincare brand, Cellmedica.