InterContinental Hotels Group Brings Even to China
Intercontinental Hotels Group (IHG) will bring its wellness-focused Even Hotels brand into China for the first time. The first four Even Hotels will be located in Shanghai, Sanya, Chongqing and Jinan. IHG launched Even in 2012 to cater to increased consumer demand for holistic wellness in travel – describing the brand as the “first and only hotel brand created with wellness at its core”. The Even model is focused on four pillars of wellness: nutrition, fitness, overall wellbeing and productivity. The brand offers design and technology elements to help guests maintain wellness, including “Athletic Studios” equipped with the latest fitness innovations, in-room exercise zones and relaxation areas. Bedrooms have been fitted with high-tech lighting and bedding options, as well as aromatherapy amenities. The first to open, in 2019, will be Even Hotel Sanya Yalong Bay.